by Wendy Davis
Companies that use virtual influencers to advertise to children should ensure that the ads carry "clear and meaningful disclosures," the BBB National Programs' Children's … Read the whole story
by Laurie Sullivan
Startup AdsGency AI raised a $12 million seed investment round led by XYZ Venture Capital to build out what its CEO describes as an … Read the whole story
by Steve McClellan
The suit alleges that WPP issued misleading statements about the company's projected performance prior to a profit warning this summer, including expressing "confidence in … Read the whole story
COMMENTARY
by Joe Mandese
Shelly Palmer also dives into new research suggesting half of online content already is being generated by bots, and we get his impressions on … Read the whole story
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by Colin Kirkland
The Media Rating Council (MRC) has revoked Meta's brand-safety accreditation due to the tech giant's decision to opt out of the MRC's annual auditing … Read the whole story
by Sarah Mahoney
New research suggests that as companies disclose less, mistrust increases. Read the whole story
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by Wendy Davis
California's wiretap law "was a mess from the get-go," U.S. District Court Judge Vince Chhabria wrote, adding that courts "are issuing conflicting rulings, and … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The NBA on NBC has a message for local news and NBC late-night: Get out of the way! Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The rate of subscriber cancellation almost doubled for Disney+ and Hulu - 8% and 10%, respectively, in September - growth that was mostly expected. Read the whole story
by Robert Williams
Television ranked as the leading influence across all stages of the purchase journey and among all demographic groups. Read the whole story
by Wayne Friedman
While broadcast tied cable TV with a 22.3% share last month, broadcast was still down vs. its 22.6% share in September 2024. Cable was … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Short-form scripted "micro dramas" look like a regular TV show in setup and story arc but are one to three minutes long. Apps that … Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
Nicki, creator of "Scrolling 2 Death," did not come to this as a pundit. She came as a parent who saw the harms piling … Read the whole story
by Colin Kirkland
X will soon begin inviting Premium subscribers to request or purchase inactive usernames in a designated in-app marketplace, with some handles listed for as … Read the whole story