by Steve McClellan
Magnum's brands include Ben & Jerry's, Magnum, Wall's, Cornetto and others. Magnum was previously Unilever's ice cream division, which was spun off into a … Read the whole story

COMMENTARY
by Adam Buckman, Featured Columnist
Take a look at the list of Rob Reiner's movie and TV credits on Wikipedia and prepare to be awed. Read the whole story

COMMENTARY
by Joe Mandese
Following the demise of two of the Big 4 hold co.'s public ad forecasts, this is my first attempt at generating a new composite … Read the whole story
by Steve McClellan
Bologna will take over day-to-day U.S. operations and will also focus on the agency's strategy to double revenue in 5 years. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Mattel's collaboration with OpenAI will not materialize this year, as regulatory challenges emerge amid greater scrutiny of how kids and teens interact with artificial … Read the whole story
by Tanya Gazdik
Internet connectivity for audio streaming in the select models will now be free for eight years. Read the whole story
by Colin Kirkland
Instagram is taking Reels to even bigger screens by launching on Amazon Fire TV, following the launch of its first native iPad app. Read the whole story
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by Wendy Davis
A federal judge has thrown out claims that Google and TikTok failed to remove videos promoting dangerous activity. Read the whole story
by Colin Kirkland
According to a YouTube Gaming post, the "Playables Builder" closed Beta test allows YouTube creators to forgo traditional coding hurdles and develop games with … Read the whole story
by Teresa Buyikian
WhatsApp users can send those too-long-to-listen-to voice memos to a bot, and receive a voucher for a free Heineken. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Consumers spent $187.3 billion from Nov. 1-Dec. 12, which represents 6.1% growth year-over-year, according to Adobe Analytics data. Online spending is set to reach … Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
Analysts figured Paramount and Comcast - longtime legacy media movie-studio/TV network competitors - were in a likely position to acquire WBD. Now Comcast seems … Read the whole story
by Tanya Gazdik
"Automakers leaned into the festive season in November, with 14 of the 20 most-seen ads featuring holiday themes and/or special promotions," says iSpot.tv's Stuart … Read the whole story
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by Wendy Davis
A federal judge has blocked enforcement of an Arkansas law that would have prohibited social media platforms from using algorithms or design features that … Read the whole story