The "Financial Times" reported that Dentsu CEO Hiroshi Igarashi had informed board members that the sales process has "fallen apart," leaving the company with … Read the whole story

YouTube is giving creators a chance to earn more ad revenue when posting videos with content that advertisers consider controversial - highlighting the company's … Read the whole story

In what will likely prove to be Magna Global's last -- and Omnicom Media's only -- public global/regional ad spending estimates, the former Interpublic … Read the whole story

A district court judge struck down the Defending Democracy from Deepfake Deception Act last year, ruling that the law is inconsistent with Section 230 … Read the whole story

Selling AI to all brands and consumers is challenging as technology's rapid growth makes it difficult to keep up with changes. Brands like Svedka … Read the whole story

Reports of the DOJ's criminal investigation into Federal Reserve Chairman Jerome Powell amp up uncertainty for the economy - and brands. Read the whole story

In the new Peacock drama "Ponies," the acronym PONIs is positioned as a term used for Persons of No Interest for rivals on either … Read the whole story

Dino Mytides has been appointed executive director-head of Redbox and Kaitlyn McInnis is named executive director-integrated investment. Read the whole story

Brand extends its leadership in childhood learning with new AI curriculum and a surprising ask: Let kids shape AI rules. Read the whole story

Content spend hikes will also come from global sporting events like the World Cup and the Winter Olympics in Milan - with higher content … Read the whole story

Netflix's original deal, for WBD's studios and streaming group, is a cash-and-stock agreement valued at $82.7 billion. Read the whole story

Campaign features OOH ads, a content marketing blog series, podcast sponsorships, and partnerships with queer influencers and creators. Read the whole story

National TV marketing for streaming platforms gained 10% over the last 90 days to $144.95 million compared to $131.7 million a year ago. Read the whole story

The network has been encumbered with unscripted hip-video focused young-skewing TV shows like its most recent "Ridiculous" prime-time series, which ended last year. Read the whole story