Tubi now has access to Nielsen's Audience Measurement and Streaming Platform Ratings; National TV research and Ad Intel services. Read the whole story

Research from Taboola and several universities suggests AI-generated ads perform comparably to human-made ads when humans in ads look real. Here's what the data … Read the whole story

Days after French police raided X's Paris offices, Elon Musk's social media platform and company xAI are now under further investigation by the U.K. … Read the whole story

Anthropic, the startup behind Claude, took aim at rival OpenAI in its first Super Bowl ad, showing how its AI chatbot can help personalize … Read the whole story

What will this year's morning-after Super Bowl TV Blog look like? Read the whole story

Google will launch a major storytelling blitz for Gemini in a Super Bowl ad as part of a campaign spanning TV, online video, social, … Read the whole story

Berentson was previously managing director at Stagwell's Code and Theory for a decade and where he is credited with helping build the agency into … Read the whole story

Fandom has named former Facebook and Twitter product leader and Signal board member Jay Sullivan as its new CEO as the company looks to … Read the whole story

YouTube's full-year revenue surpassed $60 billion in 2025, exceeding Netflix's reported revenue of $45.18 billion for the same period. Read the whole story

Overall advertising - including results for political advertising - inched up 1.4% to $2.45 billion, with cable TV ad revenues up 6.7% to $491 … Read the whole story

Gladwell, who was previously M&C Saatchi Performance global CEO, has 20 years of experience in advertising, performance marketing, gaming and global brand strategy. Read the whole story

The new tools help agencies track costs, schedule studio space, make real-time budget adjustments, and more. Read the whole story