The industry ratings watchdog disclosed major problems with Nielsen's Big Data + panel measurement service causing "seemingly unusual changes" in its audience estimates, including … Read the whole story

OpenAI apparently no longer wants to handle commerce payments, cancellations, refunds and travel bookings. ChatGPT will redirect shoppers to merchant apps to make purchases. Read the whole story

The Children and Teens' Online Privacy Protection Act would expand the current federal children's privacy law by prohibiting website and app operators from serving … Read the whole story

Her 35-year career in the business included service at WPP, Publicis and most recently Accenture Song, where she paused her career in early 2025 … Read the whole story

Roblox has announced its effort to safeguard its chat feature using an automated rephrasing feature, described in a company statement as an "AI-powered feature … Read the whole story

A House committee approved a bill that would require social platforms to tackle content that could pose harms to minors, and a bill that … Read the whole story

Meta is being sued for allegedly collecting sensitive content from users as nudity, sexual situations and more recorded footage has been viewable by Meta … Read the whole story

Noem faced bipartisan criticism over the commercials during U.S. congressional hearings this week. Read the whole story

The remit includes data and audience insights, partnership marketing, experiential marketing, brand development, and performance marketing. Read the whole story

Rarely does a TV series succeed primarily on the basis of its writing, but such is the case with "Rooster," a new comedy coming … Read the whole story

NBCU will become the first licensor of HyphaMetrics' UNIeVista measurement system, which tracks every media exposure in the home on every screen down to … Read the whole story

"When you put all these portfolios together, we absolutely believe we can bend the decline basically of cable," said David Ellison, chairman/CEO of Paramount … Read the whole story

Boston natives respond to comments from RFK Jr. putting Dunkin' and Starbucks on notice for the amount of sugar in their beverages. Read the whole story

Optimism about the future is steady for young women. Young men are less upbeat. Read the whole story

Known for its investments across the ad industry, Elliott Investment views Pinterest's shift into an AI-driven visual search engine as a catalyst for major … Read the whole story

Agentic agents have become a disruptive tool for brands and agencies to develop complete ad strategies, and are reshaping how the entertainment industry conceptualizes … Read the whole story