CommentaryPlease join the editors of MediaPost in congratulating this year's Agency of the Year awards winners: Horizon Media; Essence; Omnicom; Publicis Media; Merkle; Mutual Mobile; Giant Spoon; (client) Nike; (supplier) … Read the full story by The Editor
NewsPurpose is not simply a nice thing to have -- it's imperative in this day and age," said ANA's chief executive Bob Liodice. Read the full story by P.J. Bednarski
- Commentary
Do companies really need a "purpose," as suggested by the ANA? Read the full story by George Simpson
- News
Google is rolling out a two-week experiment that will allow advertisers to promote special deals in Black Friday and Cyber Monday ads using Promotion Extensions, which rolled out last year. Read the full story by Laurie Sullivan
NewsThe double-digit growth is sure to be seen as a positive by the tech company, particularly as it seeks to bolster its Twitch video platform. Read the full story by Alex Weprin
- Commentary
What I find anxiety-inducing on TV is the 21st century phenomenon called FOMO. There's just too much television to watch or even keep straight. Read the full story by Gary Holmes
Commentary"If consumers were opted out of online advertisements by default (with the choice of opting in), the likely result would include the loss of advertising-funded online content," the FTC says … Read the full story by Wendy Davis
- Commentary
Lawsuits aside, there may be a better way for the press corps to reassert its First Amendment right to cover this White House. They could simply stop covering its press … Read the full story by Joe Mandese
- News
The White House Correspondents' Association is asking a federal judge to reject President Trump's view that he has "absolute discretion" to revoke the press credentials of journalists. Read the full story by Wendy Davis
- News
Trump and Clinton send fundraising emails that show things have not calmed down on the political front. Read the full story by Ray Schultz
NewsPandora says it has developed more than 1,500 attributes to apply to podcasts. The goal is to help listeners determine if a podcast would appeal to them, after the podcast … Read the full story by Alex Weprin
NewsPublicis Groupe's Starcom had been handling the media business. Publicis will continue to oversee Heineken's creative brand globally. Read the full story by Larissa Faw
NewsInterpublic Group, Omnicom, Publicis Groupe, WPP and MDC Partners all confirmed the DOJ has notified them that the investigation has concluded with regard to any and all of their respective … Read the full story by Steve McClellan
- Commentary
Ken Auletta had me at "disruption." I've just finished reading his new book, "Frenemies, The Epic Disruption of the Ad Business (and Everything Else)." Read the full story by Gord Hotchkiss
- Commentary
The web is my home lifeline to the world. Which is why having a single provider of that wire - and a mediocre one at that - is frankly terrifying. Read the full story by Steven Rosenbaum
NewsIf the Article 13 copyright directive passes, it will have a "profound impact on the livelihoods of hundreds of thousands of people," says YouTube CEO Susan Wojcicki. Read the full story by Alex Weprin
- Commentary
In the battle of media format dominance, video still commands much of Madison Avenue's attention, as well as its highest CPMs, but audio is ascending again, thanks to the ad … Read the full story by Joe Mandese
NewsCricket Wireless, USPS and Kay Jewelers are among the brands already out with holiday campaigns. Read the full story by Larissa Faw
- Commentary
Today, it's Jim Acosta's arm coming down slightly faster that it actually did, in a doctored video. Tomorrow, he's asking things he never actually asked. Read the full story by Kaila Colbin
