U.S. ad spending expanded 4.1% in 2018, according to final estimates released late Wednesday by WPP's Kantar Media unit. That is only slightly off the 4.2% expansion in the U.S. … Read the full story by Joe Mandese

Consumer feedback paints a "clear picture for operators: 'Deliver a 5G experience worth the attention, and we'll gladly pay for privilege of using it.'" Read the full story by P.J. Bednarski

The racy long version with a "food porn" theme will presumably be tamed for the 30-second version to air in the game. Read the full story by Karlene Lukovitz

Geico's campaign to identify the best of its many memorable commercials is a no-brainer -- it's the Cavemen. Read the full story by Adam Buckman

While YouTube TV had been available in the country's 100 largest TV markets, it will be available this week in 95 additional markets, bringing coverage to 98% of the U.S. … Read the full story by Alex Weprin

YouTube says the shift will only impact around 1% of all videos on the platform, though with more than 300 hours of video uploaded to the platform every minute, that … Read the full story by Alex Weprin

The 5-year-old internet-based TV service has more than 12 million monthly active users -- with 7.5 million of them on connected TVs, including those from TV set manufacturers Samsung and … Read the full story by Wayne Friedman

One candidate came across as more mature, while the other came across as someone who was running for President for the fun of it. Read the full story by Adam Buckman

What began as a mnemonic device to help an attention-challenged presidential candidate stay on message is now being promoted by a mnemonic device created by that President to build support … Read the full story by Joe Mandese

Driven by surging demand for online video, social and radio inventory, core digital ad spending expanded 7.8% in November, according to a UBS analysis of the latest data from Standard … Read the full story by Joe Mandese

Conan O'Brien returned to his 11 p.m. time slot on TBS this week missing half of his show. Read the full story by Adam Buckman

Privacy regulators in France have fined Google for failing to comply with Europe's tough data privacy rules. Read the full story by Wendy Davis

Nielsen, which started as a privately held company that went public, then private, then public again, may once again be going private. According to a report by the "New York … Read the full story by Joe Mandese

The first of two Michelob Ultra game ads implies that life's too short to get amazingly fit but miss the party. Read the full story by Karlene Lukovitz

The numbers are sharply down from 2018, when there was more than 113,000 social posts tied to specific Super Bowl ads. Read the full story by Larissa Faw

The brand's first pre-game placement is intended to focus on togetherness before what has become a divisive moment in NFL games. Read the full story by Karlene Lukovitz

The brand brings back its iconic mascots, pairing them with a Dylan anthem, to tout its commitment to using 100% renewable electricity. Read the full story by Karlene Lukovitz

It's not dogs playing poker, but the winnings involve guacamole rather than chips. Read the full story by Karlene Lukovitz