I'm not the most religious man, but Wilson's keynote at our Marketing Politics show Thursday was enough to make me a true believer. I mean, how else can I explain … Read the full story by Joe Mandese

WASHINGTON, D.C. -- MediaPost's Marketing Politics conference got off on a media-mix note here Thursday, with emcee Steve Smith presenting new data from PQ Media showing some remarkable growth for … Read the full story by Joe Mandese

Ikea has found a way to make a soothing, almost political commercial about lowering its prices. Read the full story by Barbara Lippert

Among other moving moments, Christina Applegate was overwhelmed by the standing ovation and continued clapping she received. Read the full story by Barbara Lippert

"The 75th Emmy Awards" dug up the ghosts of TV past to mark the diamond anniversary of TV's annual tribute to itself. Read the full story by Adam Buckman

Total audience declined 27% from 2022 -- 4.3 million viewers this year compared to 5.92 million for the 74th Emmys in September 2022. Read the full story by Adam Buckman

"2021 and 2022 are the high watermark of 633 - the pinnacle of Peak TV," according to an analysis released this morning by Ampere. Read the full story by Joe Mandese

The revised New Street Research forecast projects Netflix will add 13 million net new ad-option subscribers in 2024 and 8 million in 2025. Read the full story by Joe Mandese

BrightEdge data shows the impact of Google's Search Generative Experience supported by generative AI. Read the full story by Laurie Sullivan

A woman turns herself into a scarecrow in the laugh-out-loudest of three new spots showing preposterous do-it-yourself scenarios. Read the full story by Barbara Lippert

CBS's new late-night experiment has a comedian host joshing with three guest comedians in a freestyle battle of wits and one-liners. Read the full story by Adam Buckman

After laying off over a thousand staff workers on its software, hardware and engineering teams working on Google Assistant, Pixel, Fitbit and Nest products, Google is now planning to make … Read the full story by Colin Kirkland

Siding against OpenAI, a judge in Georgia ruled last week that radio host Mark Walters can proceed with his defamation claim over false information provided by ChatGPT. Read the full story by Wendy Davis

And when it comes to commerce, Omnicom's new Flywheel unit has more than anyone, including Amazon, boasts CEO Duncan Painter. Read the full story by Richard Whitman

A lot of focus on the impact of AI on agencies has been about the creative impact but as 4A's CEO Marla Kaplowitz notes, the technology will affect "every area … Read the full story by Steve McClellan

The formulaic negativity around the Snoop Dogg and Solo initiative is a load of maliciously foul crap, and emblematic of a sickness that ails the entire industry. Read the full story by Kevin Ryan

Apple Vision Pro is an entry into a mixed-reality world - transforming work, education, health care and beyond. The excitement around it mirrors the mobile revolution, positioning it as more … Read the full story by Shrikant Ballal

The Lions, which will be held June 17-21 in Cannes, France, also announced that its awards are now open for submission through April 11. Read the full story by Joe Mandese

The nation's largest advocacy group for people with dwarfism flew into action when they heard about a new dwarf wrestling show on the Discovery Channel. Read the full story by Adam Buckman

"When you take it, your whole world will change!" Gifford says about products that have been taken to task by the FDA. Read the full story by Barbara Lippert

Uber is shuttering its U.S.-based alcohol delivery service Drizly, with plans to ramp up its integration of alcohol delivery into its homegrown delivery service, Uber Eats. Read the full story by Colin Kirkland

MediaPost's Marketing: Automotive is accepting submissions for its annual awards recognizing the best in automotive marketing. Read the full story by Tanya Gazdik