See what I did there? Using a little reverse psychology to get you to do the opposite - click through and read today's "Red, White & Blog" - if only … Read the full story by Joe Mandese

If the race for the White House was one of Donald Trump's reality TV shows, he'd be losing by a metric that has historically mattered most to him - Nielsen … Read the full story by Joe Mandese

Prospective rulers Trump and Harris are now going to have to abide by a set of debate rules announced this week by ABC News. Read the full story by Adam Buckman

Under the new arrangement, OMG will handle the Americas and WPP will manage Europe, the Middle East & Africa and Asia Pacific. Read the full story by Steve McClellan

Brian Wieser now projects 2024 will grow 7.2% over 2023, excluding political ad spending (or 10.5%, if included). Read the full story by Joe Mandese

Linear TV networks will have 42% (114 games) of all NFL games exclusively. Just 7% (20 games) will be available exclusively on national direct-to-consumer platforms, Read the full story by Wayne Friedman

Megan Thee Stallion promises to 'Make Your Gameday Epic' for Pepsi, along with the ad's NFL stars who include Travis Kelce. Read the full story by Danielle Oster

The new coalition comes less than a month after the WFA shuttered GARM and seems intended to fill part of that ad industry void. Read the full story by Joe Mandese

In addition to controlling navigation, infotainment and climate adjustment, Volkswagen's IDA voice assistant will be able to answer general knowledge questions. Read the full story by Tanya Gazdik

All eyes are on Vanna White next week as she begins work with a new "Wheel of Fortune" co-host for the first time in 41 years. Read the full story by Adam Buckman

YouTube posted a 10.4% share for July, while Disney came in at 9.9% for the month, with NBCU close behind at 9.5%. Read the full story by Wayne Friedman

X's total user base is down at least 10% in 2024, which will directly impact its ad revenue - reportedly down around 83% vs. late 2022, when Elon Musk took … Read the full story by Colin Kirkland

In a ruling that could have a broad impact on social platforms, a federal appellate court said Section 230 didn't protect TikTok from liability for allegedly serving "blackout challenge" videos … Read the full story by Wendy Davis

Artificial intelligence gets the Oprah Winfrey treatment when she hosts an inquisitive, one-hour special on the subject later this month on ABC. Read the full story by Adam Buckman

Ketchup is reimagined for the Dutch, resulting in "Hagelchup: The most Dutch ketchup ever made." Read the full story by Barbara Lippert

There is a seemingly endless list of top musicians and groups who've objected to the former President's appropriation of their work for his campaign. Read the full story by Barbara Lippert

Media buyers expect to spend 11.8% more on ads in 2024 - up 2.3 percentage points from earlier estimates made last November. Paid search is forecast to rank third in … Read the full story by Laurie Sullivan

Ad ties depictions of everyday incremental progress -- like a father teaching his son how to drive in reverse -- to the brand's mission. Read the full story by Danielle Oster

Snap CEO Evan Spiegel says the ad unit is designed to help advertisers "raise awareness with broad reach in the chat inbox," while also driving conversion with an in-message call-to-action. Read the full story by Colin Kirkland

While complying with it may still be a challenge, a new ad industry taxonomy conceptualizing risks can be visualized in an easy-to-access and organized way, thanks to the IAB Tech … Read the full story by Joe Mandese

The company spends an estimated $395 million on measured media annually, according to agency research firm COMvergence. EssenceMediacom was the incumbent. Read the full story by Steve McClellan

I'm not the most religious man, but I promise you this, I will be praying as I cast my vote in November. Apparently, so will most of the rest of … Read the full story by Joe Mandese