Less than 24 hours after Publicis and Omnicom officially confirmed their merger, Interpublic is already in play. At least in the minds of investors. … Read the whole story
If the rationale given by John Wren and Maurice Levy for the merger of Omnicom and Publicis into the ad industry's new dominant player … Read the whole story
After an 18 month hiatus on new acquisitions, MDC Partners is back in the hunt, company executives said Thursday. But the company will be … Read the whole story
Looks like Publicis Groupe's Starcom MediaVest Group is on the verge of settling a discrimination law suit filed against it by former agency planner … Read the whole story
What is the real deal here? You know it's not in the press release or the interviews the executives are doing. The truth won't … Read the whole story
To the extent size matters on Madison Avenue, Publicis Omnicom now matters more than WPP. And it's not just about bragging rights. It's influence … Read the whole story
With all the hype, overblown estimates and first-of-its-kind campaigns submitted for award shows, truth in advertising is oftentimes hard to find. Whybin\TBWA took a … Read the whole story
MINI USA named Peppercomm as its public relations agency of record, effective through December 2016. Read the whole story
DigitasLBi named Laura Keeler as senior vice president of creative in Chicago. Keeler will lead the office's creative teams on Whirlpool and Kao, and … Read the whole story