A bitter legal dispute between WPP's Y&R and shopper marketing specialist Mars Advertising appears to be nearing settlement according to sources. Read the whole story
WPP's Y&R has been awarded global agency of record duties for the Special Olympics. The appointment marks the first time that the Special Olympics … Read the whole story
- COMMENTARY
For the past few years, analysts have been looking carefully at holding companies' migration to digital as an indicator of future growth. But the … Read the whole story
Set to kick off later this week and roll out globally is a surrealistic TV spot and lengthier companion YouTube video in which Downey … Read the whole story
A campaign for FirstBank acknowledges customers' distrust of "free." In addition to traditional media, the Lakewood, Col.-based bank is employing a suite of free … Read the whole story
Banking on the final episodes of "Breaking Bad" bringing boffo ratings, AMC sold the bulk of inventory in the upfront, but held back "a … Read the whole story
If the difficult things in life were all explained this easily, there would be nothing to complain about. Google Fiber launched "Bird Watcher," an … Read the whole story
Graham Ritchie joined Hill Holliday as chief strategy officer, reporting to Karen Kaplan, CEO. Ritchie will also serve on the senior leadership team established … Read the whole story
Carnival Cruises named PHD as its lead media agency, following a review. Havas Media previously handled the account and did not participate in the … Read the whole story
