Mad Blog
Backwater areas of prudery still exist in our culture, particularly about female bodily functions. Take menstruation. Now there's a four-syllable term that can clear a room. But as Joan Rivers … Read the whole story
As part of its second-quarter earnings report, Tokyo-based agency and media holding company Dentsu unveiled a new strategic initiative to transform its organization into … Read the whole story
Take it from Mediapsssst, there is no title higher in Madison Avenue's food chain than CMO -- unless it's on the agency side. Then, … Read the whole story
Is Publicom a strategic leap backwards? And how can a digital media pioneer breathe new life into an analog stalwart? Read the whole story
MediaCom has reteamed with Discovery Channel and agency partners Deutsch LA and Edelman to transform the VW's Beetle Convertible into an underwater shark cage. … Read the whole story
A new study from Boston-based Fluent suggests that college aged Millennials worry more today about how they're going to pay their bills than previously … Read the whole story
- COMMENTARY
For the past few years, analysts have been looking carefully at holding companies' migration to digital as an indicator of future growth. But the … Read the whole story
A father and son bond over their love of JELL-O chocolate pudding in “Comb-Over,” a 30-second spot that launches yesterday. The son opens Pandora’s … Read the whole story
Charles Kennedy was named executive vice president, research and insights, NBCUniversal Cable Entertainment Group. He joins the network from ABC Television Network where he … Read the whole story
Fox Sports tapped Pereira & O'Dell New York as lead creative agency for Fox Sports 1, its national multi-sport channel launching August 17. The … Read the whole story
