MAD Agency Daily
Wednesday, September 11, 2013
  • NAD Tells Reckitt To Stop Linking E. Coli And P&G's Febreze In Its Ads

    The National Advertising Division also urged Reckitt Benckiser to stop implying that Lysol spray kills 99.9% of germs on contact with soiled diapers. Read the whole story

  • Volkswagen Conquests New Character

    Volkswagen has a kind of new superhero, kind of, in the vein of Captain Klutz. The fictive Johnny Conquest (which sounds a lot like … Read the whole story

  • Trusted Choice Puts Its Trust In MARC for Ad-Marketing Chores

    The coalition of independent insurance agents selected the Pittsburgh-based shop after a review. Read the whole story

  • Ad Viewability Registers Online Uptick, Fraud Dips

    It hasn't been an easy transition, but the Web continues to be a safer, friendlier place for advertisers to reach consumers. Ad viewability is … Read the whole story

  • The Fine Art of Navigating Client/Agency Dynamics

    The best, brightest, and most successful sellers know the fastest and most efficient way to secure the largest partnership dollars is usually through the … Read the whole story