It even has an office in Antarctica where a few people have actually been born. You may want to know what they think some … Read the whole story
The Omnicom-Publicis merger has passed a major regulatory hurdle -- the companies confirmed today that the waiting period under the Hart-Scott-Rodino Antitrust Improvements Act … Read the whole story
WPP's Maxus has won L'Oreal's media planning and buying account in the UK and Ireland, the agency confirmed Thursday. The win comes on the … Read the whole story
Turner Broadcasting and Starcom USA have struck a year-long branded entertainment marketing and research deal -- the first of its kind, according to the … Read the whole story
In an industry dominated by men, advertising, there is a lot of opportunity for women. But women need to recognize the importance of raising … Read the whole story
In three years, about half of all media campaigns are expected to be multiscreen campaigns. Multiscreen is defined as two or more screens -- … Read the whole story
Big Red soda has deemed Nov. 1 as National Backwash Prevention Day, proving that anything can get a holiday of its own. The same … Read the whole story
BFG hired Ryan Wofford as director of digital strategy, reporting to chief creative officer Scott Seymour. He will work out of BFG’s Atlanta office … Read the whole story
Deutsch has landed back on the Johnson & Johnson roster, handling creative chores on the Acuvue account. McCann Health previously handled the work and … Read the whole story