MediaPost Agency Daily
Wednesday, November 6, 2013
  • Martinez To Succeed Jeffrey At JWT

    The former McCann Worldgroup executive will join JWT in February 2014 and succeed Jeffrey as Worldwide CEO the following year. Read the whole story

  • Saatchi CEO Gets 'Promoted' to Director of New Business

    If he keeps up the good work he'll be sending his kids to public school in no time. And Tom Hespos is the latest … Read the whole story

  • TOMS Launches First Paid Media Campaign

    The pioneering "buy one give one" marketer kicked off its new campaign this week to create awareness for its new marketplace of like-minded businesses … Read the whole story

  • Beyond Borders: MediaCom's Morris Assumes Global Content Role

    GroupM's MediaCom unit this morning named James Morris the first global head of its burgeoning content marketing practice, the aptly named MediaCom Beyond Advertising. … Read the whole story

  • Resonate's Analytics Helping Agencies Answer Why Consumers Act

    Resonate, a real-time analytics provider, is expected to Wednesday announce the availability of Resonate Analytics for Agencies, their analytics platform. The company says the … Read the whole story