Are agencies really "soul-stealing war-zones?" Meanwhile, a top beer marketer steps down, saying he wants to spend more time with his family. Glad his … Read the whole story
StarKist Reanimates Charlie The Tuna For Today's Generation. The iconic brand mascot has been made over into a 3-D animated character. TV spots featuring … Read the whole story
The moves follow the expansion of the shop's New York and London operations and are designed to drive growth and keep the agency on … Read the whole story
The client has been expanding aggressively in international markets and has hired WPP units Brand Union and Digit to reshape its brand identity. Read the whole story
The acquired company will become part of Publicis Groupe subsidiary MSLGroup. It's the second Washington-based firm specializing in shaping public opinion to be acquired … Read the whole story
Patrick Bonomo is out as COO of WPP's Spafax Networks unit, and is now head of operations at sister WPP search shop Catalyst. Bonomo, … Read the whole story
COMMENTARYLAS VEGAS -- Whether you were sitting in a Chevy, trying on a stylish "wearable tech" pendant, or browsing everyday household appliances, if it … Read the whole story
Not only is it an Olympics year, it’s also a World Cup one. The 2014 FIFA World Cup Brazil takes place from June 12- … Read the whole story
Rapport, a global out-of-home media planning and buying agency, hired Chris Ferranti as vice president, east coast. He joins the agency from Mediavest, where … Read the whole story
GNC tapped IPG-owned Carmichael Lynch to handle its creative and media work. The Arnell Group previously handled creative chores and Cramer-Krasselt handled media duties. … Read the whole story
