Mad Blog
by
Appointment binge-watching? That would seem to be a contradiction in terms, but it absolutely describes what happened last weekend, when Netflix unleashed all 13 episodes of Season Two of "House … Read the whole story
by Larissa Faw
New online content platform 'What The Funny' is partnering with creative digital agency Click 3X to develop sponsorship opportunities for advertisers and brands. Marketers … Read the whole story
-
by Richard Whitman, Columnist
Frankly, they aren't that hungry for your business because they have much bigger revenue streams than ad dollars flowing into their coffers. Venables Bell … Read the whole story
by Steve McClellan
EmblemHealth, the New York-based health insurer, has selected Strat Farm, part of Havas Worldwide, as its new agency of record for strategic, creative and … Read the whole story
by Steve McClellan
It might seem like an unusual purchase for an ad holding company, but MDC said it fits perfectly with its newly formed financial communications … Read the whole story
by Steve McClellan
The New York-based agency has hired former Initiative and Avanade technologists to oversee the new Group, which is working on a project to integrate … Read the whole story
-
by Tyler Loechner
Ayzenberg, a Pasadena-based independent agency, this week announced the appointment of Bill Buckley as vice president of brand integration. He previously served as VP … Read the whole story
-
by Amy Corr
Last month, Sony Electronics launched "Join Together," a 90-second spot that celebrated artists and engineers working together to create exemplary products. The follow-up to … Read the whole story
-
by Amy Corr
CP+B promoted Katie Kempner to chief communications officer. In her new role, she will oversee the overall communications for the agency’s seven global offices … Read the whole story
-
by Amy Corr
Following a review, U.S International Media was named media buying and planning agency of record for the Institute of Culinary Education, a New York-based … Read the whole story