The car maker has extended its contact with MediaCom for an additional three years. The firms first started working together in 1998 in some … Read the whole story
No -- unfortunately it's really happening, brought to you by A&E and starring the winners of the user-generated Super Bowl ad contest to create … Read the whole story
Cramped spaces, limited snacks, flying on someone else's schedule and the feeling of being ignored are all explored through the eyes of the unappreciated … Read the whole story
WPP's Kantar and Twitter have struck a new five-year agreement to jointly develop new research tools to assess advertising effectiveness, consumer insight, brand equity, … Read the whole story
Lynn Power will co-lead the WPP shop's flagship office with Claire Capeci. Power's appointment helps fill the void being left by Peter Sherman, North … Read the whole story
What if you went to a play and found out you were the star? Heineken believes that everyone has a legendary side waiting to … Read the whole story
- COMMENTARY
In a few days, my new Persol sunglasses will arrive. They are merely obscenely expensive -- as opposed to immorally expensive -- because I … Read the whole story
Sure, you can customize your car online or at a dealership, but nothing seals the bond between car and owner than someone who builds … Read the whole story
Lynn Power was named a managing director of JWT New York. Power will partner with Claire Capeci, who was named managing director in December … Read the whole story
SS+K was tapped to handle E*TRADE's online strategies, ideas and tactics in an effort to reach more consumers online. "As consumers continue to shift … Read the whole story
