• by Amy Corr  @MediaPostOTL, April 1, 2014

Sure, you can customize your car online or at a dealership, but nothing seals the bond between car and owner than someone who builds their car by hand. Honda launched a great April 1 campaign promoting the Honda Fit and the 2015 Fit Kit, because one must be physically and mentally fit to assemble a car made from 180,000 pieces. A two-minute video follows beta testers Vanessa and Caleb as their Fit is delivered in countless boxes by drones. Users also receive an instruction manual and DVD to help the car-building process. Just think of it as a life-sized model kit car, right? Watch Vanessa and Caleb's process here, created by RPA. They should be driving by 2020.