MAD Agency Daily
Wednesday, April 30, 2014
  • Tillamook Knows What You Want

    The Oregon dairy producer's new Web site, developed by digital shop Hello Design uses a contextual engine that taps into data points like geo-location, ... Read the whole story

  • Ad Council CEO Peggy Conlon To Retire

    Conlon joined the organization in 1999 and is credited with revolutionizing how the Council communicates its messages. As a result of her efforts, the ... Read the whole story

  • Levy's Compensation For 2013 Up 77%

    The Publicis Groupe CEO doesn't receive a base salary, with all compensation tied to performance goals both quantitative and qualitative. Theoretically, a company financial ... Read the whole story

  • Laundry Service 'Cycles' Around Instagram Influencers

    The social media agency has just launched Cycle, a specialized unit to serve as a global influencer network. Liz Eswein has been hired to ... Read the whole story

  • Boomers Will Be Fine...Until They're Not

    Rational Boomers act irrationally when confronting aging. The challenge for brands in every category is to simultaneously understand the irrationality of this consumer group ... Read the whole story

  • Upfront Forecast: Broadcast Will Dip, Cable Will Rise 5%

    JP Morgan Equity Research believes, according to media buyers, that broadcast network upfront dollar volume will decrease around 2% to 3%, with cable network ... Read the whole story