The DDMC team will remain based in Brussels, operating as part of the larger agency. Read the whole story

Allegiant Air and Sun Country Airlines serve 22 million customers a year. Read the whole story

The campaign runs through September across CTV and social media. Read the whole story

She will report directly to Global CEO Katrien De Bauw and lead the agency's strategy discipline, based in Los Angeles. Read the whole story

Barrows, based in New York, will handle shopper and customer marketing, including digital shelf, across Conagra's U.S. brand portfolio, which includes Birds Eye, Duncan … Read the whole story

Stagwell's National Research Group finds most AI users don't really know what it is or what its potential is beyond basic search. Read the whole story

Google introduced additional transparency features this week to help people better understand ads, adding a "How this ad was made" section to the My … Read the whole story

Smart pet tech company Fi's new creative uses Claude, Kling and VEO AI for photorealistic dogs, down to specific breed markings. Read the whole story

Actually, that answer comes from the securities team at NewStreet Research, which capped off a series on OpenAI ad scenarios with that remarkably bullish … Read the whole story