MediaPost Agency Daily
Tuesday, May 6, 2014
  • China Joins ZO's Roster Of World's Biggest Media Companies

    Both CCTV and Baidu made the list for the first time. Google retained the number one spot, with DirecTV and Disney rounding out the … Read the whole story

  • That Publicis Omnicom Merger? Still Not Looking Good

    The latest comes from analysts who have lost whatever warmth they may have ever had for the deal. Here's the question of the day: … Read the whole story

  • SMG's Local Spectrum Partners With Balihoo

    The alliance is designed to help SMG's national clients create automated, data-driven local marketing campaigns at scale. Read the whole story

  • Assembly Reassembles Investment Team, Warburton Succeeds Knobloch

    Just two months after formally launching, MDC Partners' Assembly is restructuring its top media-buying role, naming veteran buyer -- and seller -- Catherine Warburton … Read the whole story

  • BlabPredicts Is In 'The Loop' At Mindshare

    The WPP shop has struck a deal to integrate the predictive analytics platform into its real-time marketing system The Loop. BlabPredicts claims a 70% … Read the whole story

  • NCM Consolidates Ad Inventory Power, Buys Screenvision

    The U.S. cinema advertising marketplace is about to undergo a major consolidation, as the country's biggest cinema advertising network, National CineMedia, revealed that it … Read the whole story

  • Red Carpet, White House And Journalism Blues

    In the annual ritual of news organizations hosting celebrities and government officials for a let-your-hair-down evening of entertainment and self-importance, it was super fun … Read the whole story