The largest proposed merger in Adland has been cancelled. Publicis Groupe and Omnicom today said they have terminated their estimated $35 billion merger by … Read the whole story
The shop has a research-based tool to help select a gift so that when she opens it Mom's first thought won't be about return … Read the whole story
Or at least attempted consolidation. Pivotal Research Analyst Brian Wieser reports that Publicis Groupe will likely continue its hunt for greater scale, as will … Read the whole story
The holding company will use a "Team WPP" approach to the assignment that will be led by new GroupM unit MetaVision Media. The company … Read the whole story
He joins the Publicis Groupe shop from sibling agency VivaKi. Among his credits are a key role he played in integrating Digitas France and … Read the whole story
The campaign has been a success for the car maker so the real life pregnancy of Laurel Coppock, who plays 'Jan,' has been written … Read the whole story
The rapid expansion of supply, data and the ability to target audiences directly, as opposed to the programming they watch, is beginning to change … Read the whole story
We all serve in leadership roles and the ability to manage inclusively is critical in an environment increasingly populated with members of Gen Y, … Read the whole story
Buying the ideal Mother's Day gift is easier said than done. So JWT has stepped in to create Intelligift, a website that allows users … Read the whole story
WONGDOODY hired Dennis Lee as associate creative director, working on Scion, VIZIO and Epson. Lee will work out of the Los Angeles office, alongside … Read the whole story
Project L.I.F.T., a non-profit organization for the Charlotte-Mecklenburg School system, named Myjive as its digital agency of record. The agency will provide Project L.I.F.T. … Read the whole story