The new role is more than just supervising those with inspiring ideas. The Chief Invention Officer will pioneer product development and new forms of … Read the whole story
The 20-year industry veteran has been elevated to the new post of global director of research and analytics, and is tasked with integrating Annalect's … Read the whole story
COMMENTARYCertain themes continually return to certain sectors, especially if the short-term newsflow seemingly supports the trajectory of those themes. Last week we revisited the … Read the whole story
Newly installed Sprint CEO Marcelo Claure told an investor conference Thursday that the company's ad messaging has been too obscure. But that's changing, he … Read the whole story
The pet food company is using its fan base in its new advertising campaign that will showcase stories from "pet parents" on social media. … Read the whole story
Agiliti, the digital-focused management consulting firm founded by long-time Madison Avenue digital vet Jason Heller, has been acquired by McKinsey & Co. Terms were … Read the whole story
Levine will split his time between the agency's headquarters in Durham, NC and its New York office. Job one: "Grow the agency." Read the whole story
Oh, you totally wish you had done this first. Come on. Admit it. By now, you've heard of the "Apparently Kid," right? He was … Read the whole story
Sports fans immerse themselves in their favorite games, and football fans dive into the global campaign for FIFA 15, a video game available Sept. … Read the whole story
REVOLVING DOOR: MediaCom Hires Thomas Rocco As Managing Partner And Group Account Director On SubwayMediaCom hired Thomas Rocco as managing partner and group account director to lead its Subway account. Rocco joins MediaCom from Omnicom, where he was … Read the whole story
Porsche Cars North America added Minneapolis-based Solve to its roster of agencies following a review. Solve first work includes redefining the role of the … Read the whole story
