MAD Agency Daily
Monday, January 19, 2015
  • Digital Technology Is Ruining Childhood

    That's according to a new Havas Worldwide study that reports that one in three adults say technology is destroying family life and half believe … Read the whole story

  • Spark, Delta Climb Up To The Animal Planet Treehouse

    Delta Faucet Company is sponsoring Animal Planet's Treehouse Masters series by awarding one winner the Ultimate Treehouse complete with a fully functional kitchen and … Read the whole story

  • Overarching Concerns About McDonald's

    I wasn't expecting this big, emotional, Super-Bowl-type spot promoting the Golden Arches to pop up during the Golden Globes. But there it was: the … Read the whole story

  • Carmax Launches $60 Million Media Agency Review

    The review comes shortly after a creative agency review where Cheil ad shop McKinney prevailed, replacing Silver + Partners, which did not defend. There … Read the whole story

  • MediaVest Promotes Three To Executive Leadership Team

    Sarah Kramer is promoted to chief operating officer. Melissa Shapiro, formerly EVP, group director, investment, is promoted to president, investment. She replaces Christine Merrifield, … Read the whole story

  • DigitasLBi Upgrades Pitney Bowes Digital User Experience

    DigitasLBi developed the strategy and executed the company's new digital look, which includes the redesign and launch of the new pb.com. Under the five-month … Read the whole story