The deal involves several of the agency's operating units. InsideOut, Horizon's live event production unit, will produce the WSOBV telecast that will air on … Read the whole story
The firms argue that many of the plaintiff's claims are time-barred, given that they occurred between 2011 and 2013. An attorney for the agency … Read the whole story
While the rest of Madison Avenue was spending the long weekend celebrating Independence Day, iCrossing chief Nick Brien was dotting the i's and crossing … Read the whole story
Nike was the most high-profile brand during the tournament, according to Amobee Brand Intelligence. Nike -- which served as the official sponsor for the … Read the whole story
Media agency holding company deals with media owners generate discounts of which their own media agencies are unaware. These deals never enter the media … Read the whole story
Jared Fogle's inspirational story of having lost more than 200 pounds by eating Subway sandwiches and walking was the foundation for the chain's pioneering, … Read the whole story
David Beckham goes #AllIn with Sprint. Road trip, anyone? Let's launch! Read the whole story
CP+B hired Eric Zuncic as chief strategy officer, charged with leading the consumer, culture and business strategy practice and developing the North American planning … Read the whole story
Following its recent split with Heineken, Wieden+Kennedy was awarded global creative work for Anheuser-Busch InBev's Corona brand, and U.S. work for Bud Light. Work … Read the whole story