MAD Agency Daily
Thursday, October 22, 2015
  • Ex-Ogilvy Exec Jeffrey Bowman Wants To Diversify The Ad World

    After leaving the agency in April, Bowman is now launching Reframe, a new business education platform to help prepare agencies and brands to better … Read the whole story

  • IPG: Q3 Revenues Buffeted By Exchange Rates, But Organic Growth Is Strong

    Interpublic Group reported a slight revenue gain of 1.3% for the third quarter in the face of a strong dollar overseas. But organic growth … Read the whole story

  • StrawberryFrog's Chris Perkins Leaping To Bernstein-Rein

    Perkins is returning to his Midwestern roots by joining the Kansas City-based Bernstein-Rein agency. He will be responsible for the entire agency, including management … Read the whole story

  • WPP, Acquia In New Global Partnership

    The new global partnership brings together WPP's existing Acquia partners -- including Globant, Hogarth, Mirum, POSSIBLE, Rockfish, VML and Wunderman -- under the umbrella … Read the whole story

  • Y&R Shows The Realities Of Domestic Abuse

    A provocative new spot is designed to resonate with both victims and the general public. Y&R conducted "significant testing" to find that viewers seek … Read the whole story

  • Do Adland's Holding Company Shops Stifle Creativity?

    The agency networks tend to be sprawling publicly-held bureaucracies laden with debt from acquisitions, high-cost real estate, and demanding outside shareholders, many of who … Read the whole story