BIZ DEV: Curiosity Advertising To Handle Social Media For Roto-Rooter Plumbing & Drain Services

Curiosity Advertising was named social media agency of record for Roto-Rooter Plumbing & Drain Services. The agency is charged with building a strong social media voice for the brand. Debut work launched in October and includes social content, video and digital banners. "The Curiosity team has the experience and creativity to amplify and broaden Roto-Rooter's voice via social media," said Robert Goldschmidt, executive vice president of Roto-Rooter. "The way brands communicate with the public is changing quickly, so we are partnering with Curiosity to shape our social media and branding strategy so we can better reach and relate to prospective customers in need of the plumbing, drain cleaning and water cleanup services provided by Roto-Rooter." Additional Curiosity Advertising clients include P&G, Dean Foods, Gorilla Glue, Totes, Cincinnati Bell Communications and The U.S. Navy.

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