- Haleon Selects Vistar As 'Preferred' Programmatic Partner
MAD, Steve McClellan - Monday, November 4, 2024
Via the partnership, Vistar will work with Publicis Media, Haleon's media agen ...
- The Shipyard Wins Brand AOR Duties For San Diego Regional Airport Authority
MAD, Steve McClellan - Monday, November 4, 2024
The remit includes media, creative and a series of events that a ...
- Huge New Wins: Lowe's, Dr. Martens, Footlocker And More
MAD, Steve McClellan - Friday, November 1, 2024
The agency, which is up for sale, said the wins highlight t ...
- Water World: Culligan Taps Highdive, Zeno Group To Create Global Platform
MAD, Fern Siegel - Wednesday, October 30, 2024
The agencies are charged with enhancing Culligran's global presence, as well ...
- Kimberly-Clark Reviewing Global Media, Creative Assignments
MAD, Steve McClellan - Wednesday, October 30, 2024
The media review excludes the U.S., which was awarded to Publicis Grou ...
- Hanson Dodge Adds 2 B2B Accounts
Accounts on the Move, Steve McClellan - Tuesday, October 29, 2024
Hanson Dodge has been awarded two new business-to-business assignments: Baxter Planning a ...
- Adam&EveDDB Wins Global AOR For Columbia Sportswear Company
MAD, Fern Siegel - Monday, October 28, 2024
The work will be led by adam&eveDDB London with its New Yo ...
- Total Mediaplus Wins Global Account For Tony Chocolonely
MAD, Steve McClellan - Monday, October 28, 2024
Working from hubs in London, Amsterdam and New York, Total Mediaplus wi ...
- Zalando Taps Crossmedia For Global Media Duties
MAD, Steve McClellan - Monday, October 28, 2024
The agency will focus on global strategy, planning and local market coordinatio ...
- LeoVegas Group Media Awarded OMD UK
Accounts on the Move, Steve McClellan - Friday, October 25, 2024
OMD UK has been awarded the LeoVegas Group media account in ...
- Mediahub Wins Little Caesars' $195 Million Media Account
MAD, Steve McClellan - Friday, October 25, 2024
The remit includes media planning, buying, analytics, and audience strategy. Little Caesa ...
- Cramer-Krasselt Wins Media, Social Duties For MOD Pizza
MAD, Steve McClellan - Thursday, October 24, 2024
The chain had been struggling in recent quarters and in July w ...
- IPG Mediabrands Wins Amgen U.S. Media Review
MAD, Steve McClellan - Wednesday, October 23, 2024
Spending on U.S. media is estimated at $289 million, according to agen ...
- WPP Wins Starbucks U.S. Creative Account
MAD, Fern Siegel - Monday, October 21, 2024
The coffee company will utilize several WPP shops: Ogilvy, VML and Lan ...
- Merkle Wins Data, Technology Remit From Amica Mutual Insurance
MAD, Steve McClellan - Monday, October 21, 2024
The multi-year agreement will focus on building out a new marketing ecosyst ...
- Arizona Reframes Image In 2025 Campaign
Out to Launch, Fern Siegel - Monday, October 21, 2024
The goal is to highlight the state's landscapes, culture and business commun ...
- California Pizza Kitchen Names 4 Agencies To Bolster Brand Growth
MAD, Fern Siegel - Friday, October 18, 2024
Iris will lead all brand, creative and social work for the restaura ...
- TruGreen Selects VML For Creative, Social Duties
MAD, Steve McClellan - Thursday, October 17, 2024
WPP's VML is charged with reimagining the lawn care business to gr ...
- Signature Aviation Names BarkleyOKRP As AOR
MAD, Fern Siegel - Wednesday, October 16, 2024
The agency's first work is expected this fall. ...
- Tom, Dick & Harry Creative Win AOR Duties For Chicago Sports Network
Accounts on the Move, Fern Siegel - Wednesday, October 9, 2024
TDH puts Chicago and its fans center stage in its new CH ...
- Academy Sports + Outdoors Names McGarrah Jessee AOR
Accounts on the Move, Fern Siegel - Tuesday, October 8, 2024
Academy plans to open 160 to 180 new stores in the ne ...
- Mediaplus Wins Multinational Bosch Media Assignment
MAD, Steve McClellan - Tuesday, October 8, 2024
Measured media spending in markets shifting to Mediaplus is estimated at $ ...
- StrawberryFrog Wins Italian Pasta Brand
MAD, Steve McClellan - Tuesday, October 8, 2024
The agency is tasked with making gluten-free pasta brand Felicia a b ...
- Erich & Kallman Adds Clients Cupcake Vinyards, Franzia
Accounts on the Move, Steve McClellan - Friday, October 4, 2024
Ad agency Erich & Kallman has been appointed creative agency for t ...
- Tree Hut Selects Bakery As AOR
MAD, Fern Siegel - Friday, October 4, 2024
The body scrub brand is popular among Gen Z customers and influenc ...
- Wyndham Taps Havas As North American Consumer Marketing AOR
Accounts on the Move, Fern Siegel - Thursday, October 3, 2024
Havas will oversee media, creative, social and digital across all Wyndham bra ...
- Havas Wins NA Media, Creative AOR For Wyndham Hotels & Resorts
MAD, Steve McClellan - Thursday, October 3, 2024
The remit includes media, creative, social and digital for all client bran ...
- Bimbo Bakeries USA Selects Omnicom, Landor As Its New Agencies
MAD, Steve McClellan - Thursday, October 3, 2024
Omnicom will take the lead on media creative strategy, social, influencers, P ...
- Adobe Expands Stagwell's Remit As Firms Create Content Supply Chain Venture
MAD, Steve McClellan - Tuesday, October 1, 2024
Stagwell said that five agencies will contribute to the assignment, including 72andSun ...
- Spark Named AOR For Greater Fort Lauderdale
Accounts on the Move, Fern Siegel - Monday, September 30, 2024
The agency will develop campaigns aimed at domestic and global markets. ...