- Cactus Adds AOR Duties For Hoosier Lottery
Accounts on the Move, Fern Siegel - Friday, July 26, 2024
The first campaign is timed with the upcoming Paris Olympics. ...
- Isobel To Handle Creative Duties For Beyond Meat
Accounts on the Move, Fern Siegel - Thursday, July 25, 2024
The agency's remit is to show how changing dietary habits improves t ...
- SPCSHP Earns A Tasty Win: Creative AOR For American Dairy Queen
MAD, Fern Siegel - Wednesday, July 24, 2024
The new agency's first work is expected in 2025. ...
- Kellanova Expands IPG's Creative Remit
MAD, Steve McClellan - Monday, July 22, 2024
One of the bigger changes is the shift of Pringles from WPP ...
- Altro Food USA Names SweetScience Marketing AOR
Accounts on the Move, Fern Siegel - Friday, July 19, 2024
The remit is to build brand awareness for Altro's plant-based products ...
- Biotech Giant Amgen Launches Media Review
MAD, Steve McClellan - Friday, July 19, 2024
Confirming the review, a company spokesperson stated, "we have initiated a form ...
- Opinionated Wins Panda Express Creative AOR, Next Campaign Debuts With Chinese New Year
MAD, Fern Siegel - Wednesday, July 17, 2024
The agency's remit is to develop a strategic marketing platform transforming cha ...
- Truth Initiative Awards IPG's Initiative Its Media Account
MAD, Steve McClellan - Wednesday, July 17, 2024
The organization spent an estimated $50 million on measured media in 202 ...
- DazzleDry Nails Blonde+Co As Creative AOR
Accounts on the Move, Fern Siegel - Tuesday, July 16, 2024
The agency's new ad campaign will roll out in late August. ...
- Pernod Ricard Consolidates $120 Million EMEA Account With Carat
MAD, Steve McClellan - Monday, July 15, 2024
There were several incumbents including GroupM, Havas, Omnicom and MG. Dentsu agen ...
- Jack Daniel's Picks Five by Five As UK Digital-Social Agency
Accounts on the Move, Fern Siegel - Friday, July 12, 2024
The agency's remit is to introduce younger demos to the brand. ...
- 'Fuel' Up: Olympians, Pets Star In Nulo Campaign
MAD, Fern Siegel - Friday, July 12, 2024
Gymnast Simone Biles is the latest ambassador for the brand. ...
- Rapp Sets Sail With Princess Cruises, Wins Direct Response Marketing AOR
MAD, Steve McClellan - Friday, July 12, 2024
Under the remit Rapp is tasked with boosting the brand's CRM communicatio ...
- Colle McCoy Wins American Signature Business
Accounts on the Move, Fern Siegel - Thursday, July 11, 2024
The agency's first campaign for the furniture brand is expected in ear ...
- Publicis Wins Hershey's $300 Million U.S. Media Business
MAD, Steve McClellan - Thursday, July 11, 2024
Horizon Media has served as media agency of record for the company ...
- Bowl Me Over: Haagen-Dazs Names Nice&Frank Creative Agency Partner
Accounts on the Move, Fern Siegel - Wednesday, July 10, 2024
The agency's first work will be an ad in Super Bowl 2 ...
- Bakery Wins Creative AOR For LaLa U.S., Promised Land Dairy
Accounts on the Move, Fern Siegel - Monday, July 1, 2024
Bakery is charged with enlarging the brands' visibility in North America. ...
- Lego Shifts Global Media Account To Bespoke Publicis Unit
MAD, Steve McClellan - Monday, July 1, 2024
The Lego Group spends an estimated $450 million annually on measured medi ...
- BBH Singapore Presents Galaxy Phones As Travel Essentials
Out to Launch, Fern Siegel - Monday, July 1, 2024
Samsung Mobile targets Gen Z travelers about to explore the world. ...
- NHL's Anaheim Ducks Hire Battery To Refresh Brand
MAD, Fern Siegel - Friday, June 28, 2024
A full cross-platform campaign to galvanize fans rolls out later this y ...
- Oreo Discovers Goodness, Named DTC Agency Partner
MAD, Fern Siegel - Wednesday, June 26, 2024
The agency will lead Oreo.com's growth as an ecommerce platform. ...
- Group Fit Names Chimp&z Inc Canada Creative AOR
Accounts on the Move, Fern Siegel - Tuesday, June 25, 2024
Group Fit connects fitness enthusiasts with trainers for personalized workouts. ...
- Why Columbus, Ohio Should Be On Your Travel Radar
Out to Launch, Fern Siegel - Tuesday, June 25, 2024
Luquire created the "Yes, Columbus" campaign to highlight the city's go-to opti ...
- Alterra Mountain Co. Taps Bttr For Design Remit
Accounts on the Move, Steve McClellan - Monday, June 24, 2024
Denver-based high-end resort owner Alterra Mountain Company has selected design agency Bt ...
- Havas Market Wins Ecommerce Remit From Spain's Jata
MAD, Steve McClellan - Monday, June 24, 2024
The nearly 80-year-old brand offers a range of small kitchen appliances, su ...
- Cutwater Named San Francisco Coffee Company Creative-Media AOR
Accounts on the Move, Fern Siegel - Friday, June 21, 2024
The first work by the agency is expected later this year. ...
- Hanes Selects Special U.S. As AOR
Accounts on the Move, Fern Siegel - Friday, June 14, 2024
New campaigns will launch later in the year and roll into 2 ...
- Volkswagen Sticks With Omnicom's PHD Following Review
MAD, Steve McClellan - Friday, June 14, 2024
The German auto giant spent an estimated $2.2 billion in measured med ...
- MGM Resorts Picks Viral Nation As Integrated-Marketing AOR
MAD, Fern Siegel - Thursday, June 13, 2024
The agency will support MGM Resorts with influencer implementation across its enti ...
- Designit Wins Media, Creative AOR For Zipfizz
MAD, Steve McClellan - Thursday, June 13, 2024
It's the first AOR relationship for the 21-year-old brand, which made t ...