Horizon Media has formalized its role as Big Brothers Big Sisters of America’s (BBBSA) pro bono media AOR and is mobilizing its marketplace to generate more than $15 million in donated media in support of mentor recruitment and donations nationwide. 

More than 100 media, platform and brand partners - including Amazon, Condé Nast, iHeart, TikTok, People, Spectrum and the NFL - are contributing across channels. 

Research from the U.S. Centers for Disease Control and Prevention (CDC) finds that only about 59% of U.S. teens consistently receive the social and emotional support they need, underscoring the need for connections with caring adults that is BBBSA’s mission to facilitate.  

 Artis Stevens, President & CEO, Big Brothers Big Sisters of America, said,  "Horizon recognizes that the platforms and audiences they reach every day can not only be turned into a megaphone for our mission but can amplify the message that mentorship changes lives.” 

“Bill Koenigsberg, Founder & CEO, Horizon Media, said, “Through our partnership with Big Brothers Big Sisters of America, we have an opportunity to bring our industry together around something that matters: helping more young people access the relationships and support they need to thrive.” 

Donated media efforts will continue through 2027 and those interested in getting involved can contact Horizon Media.