MAD Agency Daily
Monday, November 23, 2015
  • Unilever Completes $7 Billion Global Review

    The Unilever pitch, mandated by its review-every-three-years policy, was the biggest media account among the many huge assignments put into play this year. Unilever … Read the whole story

  • Smartphone Penetration Reaches 56% Globally

    More than half the world's population will have smartphones by the end of this year, according to ZenithOptimedia's just-issued New Media Forecast report. Jonathan … Read the whole story

  • Nadal Dumps Another $65 Million In MDC Stock

    Former MDC Partners CEO Miles Nadal has just unloaded another 3.2 million shares of the company's stock. Over the last three weeks, Nadal has … Read the whole story

  • 'Epic Quest' Digital Book Core To New Target Holiday Campaign

    This 49-page digital book narrated by actor Neil Patrick Harris features interactive activities, moving pictures, sound effects and animation. Each week a new chapter … Read the whole story

  • Canvas Worldwide Canvasses For Awesome Talent Via New Ad Campaign

    In August, Horizon Media and Innocean USA announced a joint venture to launch Canvas Worldwide, a global media agency network that will have as … Read the whole story

  • Can Programmatic Solutions Help Solve Agencies' Bandwidth Problem?

    For years the balance of workload versus scope of work has plagued digital agency teams. The strain is compounded as agencies invest in new … Read the whole story