MAD Agency Daily
Wednesday, February 24, 2016
  • Dentsu Aegis Launches New Agency To Service $200 Billion B2B Sector

    The company said the agency, dubbed Interprise and headed by marketing veteran Stuart Giddings, would offer a range of services, including creative, media planning … Read the whole story

  • Arnold Worldwide Helps Millennials Get Over Realtor Anxiety

    A new campaign, "Get Realtor," features an online video series that takes a game show-like approach. One team has a realtor and one team … Read the whole story

  • Movie Fans Want 'The Revenant' For Best Picture And Its Star For Best Actor

    That's according to marketing technology firm Amobee, which measured the movie-related content that people are viewing, reading, sharing, and interacting with online between Jan. … Read the whole story

  • New Ads And A Branding Makeover For KERA

    Ad shop Commerce House created everything from a new logo to new music and ads for the station as well as its individual properties … Read the whole story

  • Jon Lee Joins Atomized As CTO

    Atomized has named Jon Lee as its first full-time Chief Technology Officer to guide the advertising tech platform as it expands its services and … Read the whole story

  • The Face Of Disruption

    If you ask publishing giant Elsevier, Alexandra Elbakyan is a criminal -- a pernicious pirate. If you ask the Lifeboat Foundation, or blogger PZ … Read the whole story