by Steve McClellan
The incumbent was twofifteenmccann, also part of Interpublic and which is headquartered in San Francisco. Deutsch, which will lead integrated brand creative and digital … Read the whole story
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by Richard Whitman, Columnist
At this year's Experiential Summit which convened this week in Denver, Boston area-based brand experience agency Cramer was named to Event Marketer's It List. Read the whole story
by Steve McClellan
Digital Kitchen, which has been part of the kyu portfolio of companies since June of last year has offices in Chicago, Seattle, Los Angeles. … Read the whole story
by Steve McClellan
VIA Founder John Coleman and wife Linda are gradually transferring ownership of the agency he created to its employees. Among other things, he sees … Read the whole story
by Steve McClellan
Flanik will report to John Osborn who, for the past 12 years, has served in the dual roles of President and CEO, BBDO New … Read the whole story
by Larissa Faw
Cutwater will handle both creative and media duties for Visit Santa Barbara. The agency will "refresh" the brand's positioning and creative platform, which will … Read the whole story
COMMENTARY
by Tom Denford, Op-Ed Contributor
It's not just in the U.S. where relationships between media agencies and clients have become strained over transparency and related issues. A British row … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
There's a simple way to make advertising great again. It's called emotion. Most online advertising is targeted, which means it is efficient in media … Read the whole story