The award, which includes global media duties for all of the auto giant's brands, came after a formal review that lasted 13 months. MediaCom … Read the whole story
One film in the agency's annual New Director's Showcase at Cannes this year has been created entirely through the use of AI. Read the whole story
Publicis had been trying to purchase 30% of the creative shop, whose market share reportedly exceeds $1 billion. Holding company demands for guaranteed business … Read the whole story
Idell will lead a team of 150 staffers and be based in Los Angeles. She will also have responsibility for the Portland office and … Read the whole story
Snapchat, which hopes to reach $1 billion in revenue by the end of 2017, today announced the launch of a new API that will … Read the whole story
Developed with agency Kayser & Co, the "Zero To Happy" integrated campaign features TV spots airing in major metro areas, including Los Angeles and … Read the whole story
New York's Empire State Development is kicking off the 2016 summer tourism season with the "I Love NY" brand experience that includes a traveling … Read the whole story
So it has been a week since the Association of National Advertisers report on media transparency came out. It paints a dire picture of … Read the whole story
If you're a fan of "Shark Tank," chances are you saw the pitch for Felt, a free app that lets people create and mail … Read the whole story
TBWA\Chiat\Day New York promoted Aki Spicer from director of digital strategy and content planning, to chief digital officer, a new position. Evan Weissbrot was … Read the whole story
Moroch Partners was named media agency of record for Dickies, a manufacturer of work apparel. The agency is charged with developing a new paid … Read the whole story