MAD Agency Daily
Thursday, July 7, 2016
  • Hill Stepping Down As 4As Chief, MediaLink May Handle Search

    Hill, who will have served in the role for nine years, intends to focus on consulting and will spend time in Ecuador volunteering and ... Read the whole story

  • Brands Emoting Through Emojis

    Emojis have inspired fashion, influenced politics, chosen contest winners and can have a pizza delivered to your front door. How did we get to ... Read the whole story

  • Former Mediabrands Chief Seiler Lands Top Marketing Role At Studio71

    Former Interpublic Mediabrands' Chairman Matt Seiler has taken a senior marketing role with German media conglomerate ProSiebenSat.1 Group. Seiler, who stepped down as CEO ... Read the whole story

  • Don't Blame The Salespeople -- Blame The Quotas

    A funny thing happened on the way to the forum, or in this case the Spin Board, last week: My column touched a nerve. ... Read the whole story

  • COO Andre Coste Out In MDC Restructuring

    News of the departure and restructuring was reported in an SEC filing last month. The termination was effective June 15. Read the whole story

  • Razorfish Explores Consumers With New Cosmos Platform

    Powered by patent-pending artificial intelligence algorithms, Cosmos harnesses intelligence from online and offline data to create a single view of the customer. Marketers then ... Read the whole story

  • Droga5 London Wins Glenmorangie

    Droga5 will be responsible for developing a global integrated campaign, including film, print and experiential elements. The Glenmorangie portfolio includes the namesake whisky, as ... Read the whole story

  • Tarting Up For Summer

    Nestle-owned candy brand SweeTarts is out with a Millennial-focused "Follow Your Tart" summer campaign to raise awareness for its candy brand, including the new ... Read the whole story