Roberts, the Executive Chairman at the agency and so-called "Head Coach" at the Groupe Level, told "Business Insider" in an interview published Friday that … Read the whole story
Company shares fell 30% Friday to $12.76 after the firm disclosed second-quarter financial results late Thursday that missed analysts' expectations and disappointed investors. Read the whole story
The 4As has rejected the guidelines issued last week by the ANA and Ebiquity on how to proceed in business relationships with media agencies. … Read the whole story
The agency's office has been considered a satellite outpost up to now. But according to CEO John Noe, "the path forward is to establish … Read the whole story
The flagship client at the new office is the U.S. Navy which awarded Y&R its new ad contract last year. Ken Dowling, Global Client … Read the whole story
The liqueur brand's agency, Sew, partnered with Funny or Die as a production partner because the company has a strong appeal to the millennial … Read the whole story
Walrus will help The Trade Desk create a unified brand and develop initiatives that drive awareness of its range of products - including Advanced … Read the whole story
The company claims to have developed something completely new, rethinking how agencies work. Read the whole story
Great Southern Wood Preserving(GSWP) is going all in with Major League Baseball by promoting its YellaWood line in an ad buy running exclusively on … Read the whole story
CP+B Miami promoted Alvaro Ramos and Jeff Siegel to creative director and also hired Juan Perez as creative director. The moves follow two big … Read the whole story
Freshii, a franchise of health-casual restaurants, named OneMethod as its first digital and social agency of record. Freshii tasked the agency to create content … Read the whole story