It's really not enough to call yourself an agency with vertical experience in the healthcare space. Because fancy buzzwords are always better than plain English, right? Read the whole story
Publicis may announce a new CEO as early as November, according to current CEO Maurice Levy, who spoke at the Goldman Sachs media conference … Read the whole story
The agency has created two new global C-Level positions, including a chief client officer post filled by Dan Benedict and a chief talent officer … Read the whole story
When it comes to managing their digital campaigns, marketers increasingly face a Hobson's choice. They want greater transparency and access to data about the … Read the whole story
The brand announced that Adult Gummies Vitamin D, Vitamin C, Energy B12 and Fish Oil all received the United States Pharmacopeia (USP) Verified Mark … Read the whole story
Rossi, who joins from Havas, is tasked with building the agency's brand-consulting, experiential, and social capabilities. She'll also focus on fulfilling the agency's stated … Read the whole story
Marketers have been clamoring for more transparency and accountability. Two recent reports from the Association of National Advertisers underscore the urgency. And while the … Read the whole story
A fake boy band, fake doctors and an octopus' garden? Let's launch! Read the whole story
Bernstein-Rein hired Perry Puccetti as vice president/client engagement to lead the agency's business growth efforts. He joins the agency following a 10-year stint as … Read the whole story
Stalwart Communications was named agency of record for Jerome's Furniture, a home furnishings retailer based in Southern California. The agency will handle company-related marketing, … Read the whole story