Publicis may announce a new CEO as early as November, according to current CEO Maurice Levy, who spoke at the Goldman Sachs media conference … Read the whole story
The agency has created two new global C-Level positions, including a chief client officer post filled by Dan Benedict and a chief talent officer … Read the whole story
When it comes to managing their digital campaigns, marketers increasingly face a Hobson's choice. They want greater transparency and access to data about the … Read the whole story
The brand announced that Adult Gummies Vitamin D, Vitamin C, Energy B12 and Fish Oil all received the United States Pharmacopeia (USP) Verified Mark … Read the whole story
Rossi, who joins from Havas, is tasked with building the agency's brand-consulting, experiential, and social capabilities. She'll also focus on fulfilling the agency's stated … Read the whole story
- COMMENTARY
Marketers have been clamoring for more transparency and accountability. Two recent reports from the Association of National Advertisers underscore the urgency. And while the … Read the whole story
It's really not enough to call yourself an agency with vertical experience in the healthcare space. Because fancy buzzwords are always better than plain … Read the whole story
A fake boy band, fake doctors and an octopus' garden? Let's launch! Read the whole story
Bernstein-Rein hired Perry Puccetti as vice president/client engagement to lead the agency's business growth efforts. He joins the agency following a 10-year stint as … Read the whole story
Stalwart Communications was named agency of record for Jerome's Furniture, a home furnishings retailer based in Southern California. The agency will handle company-related marketing, … Read the whole story
