MAD Agency Daily
Monday, October 17, 2016
  • Horizon Media Signs With Ad/Fin Verification Service

    As result, the agency claims that its programmatic trading desk HX is the first to embrace independent, third-party verification of its programmatic transactions at … Read the whole story

  • Patrick Venetucci To Head Ops & Integration At Dentsu Aegis US

    The long-time Leo Burnett veteran has been appointed to the new role of President, Operations and Integration for the US region. He'll report to … Read the whole story

  • Electrolux Selects VML As Lead NA Marketing Agency

    As lead agency, VML will work with other WPP companies to service the account including brand activation specialist Geometry and GroupM media agency MediaCom. … Read the whole story

  • Y&L Refreshes Champagne Velvet Beer Brand

    The brand, once sold nationwide, was shuttered decades ago before being revived in 2013 by Upland Brewing Company. A new campaign is designed to … Read the whole story

  • Char Roseblade To Oversee Space150 Clients

    Most recently, Roseblade was SVP, group account director, at BBDO, where she oversaw the Berkshire Hathaway HomeServices franchise business. Previously, she spent over a … Read the whole story

  • How To Be An "All Star"

    Earlier this week, MediaPost announced it is inviting nominations for our annual "Agency of the Year" awards. Today, I'd like to invite readers to … Read the whole story