MAD Agency Daily
Thursday, July 27, 2017
  • IPG's McCann Wins Creative Ad Account For TJX's HomeGoods Division

    HomeGoods has nearly 600 stores across the U.S. and offers a selection of top brands and home fashions from around the world. MDC Partners' ... Read the whole story

  • Rakuten, Dentsu Create Marketing Firm To Focus On Data Services

    Rakuten will contribute 51% of the investment into the joint venture, while Dentsu will invest 49%. The joint venture, Rakuten Data Marketing, will launch ... Read the whole story

  • PIA Agency Expands To Portland

    PIA Agency is opening its third office in Portland, OR, where one of its clients, HP has a significant presence. The agency also has ... Read the whole story

  • Shoe Carnival Recruits Vine King For Back-To-School Campaign

    Developed with agency 22squared, the creative showcases Vine star and YouTube personality Zach King surprising shoppers and engaging fans with his "magic" Vine videos. ... Read the whole story

  • Let's Make Marketing Simple(r)

    Marketing at its most atomic level is very simple - but we tend to overlook the simplicity and create complication that bogs us down. ... Read the whole story