North American marketers are more likely to increase their marketing budgets for Amazon in the next year than they are for Google, Bing, Facebook … Read the whole story
Google said it would begin blocking ads in Chrome that don't comply with the Coalition for Better Ads standards, but not all the standards … Read the whole story
Cincinnati-based media shop Empower has rebranded and moved into new and expanded facilities in the city. Read the whole story
Developed with agency Preacher, the "Make this Season Merry and Just Right" creative features Witherspoon entertaining friends and family at home, accompanied by (what … Read the whole story
MediaPost is seeking nominations for our annual online All Stars awards. If you'd like to nominate a star-worthy candidate in digital brand marketing, media … Read the whole story
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It has to be the future for FMCGs -- become the service, not just the thing that is consumed. Read the whole story
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Univision's Fusion Media Group is testing an initiative in which advertisers with the most engaging ads -- based on number of clicks and mouse-overs … Read the whole story
You know an industry has a problem when companies start naming integrity directors. Integrity assurance isn't the job of one person; it's the job … Read the whole story
Chambord and its agency Mistress are introducing the black raspberry liqueur's first out-of-home (OOH) campaign to coincide with the holiday season.The creative appearing across … Read the whole story
The Ayzenberg Group has named Hilary Read to the newly created role of vice president, integrated creative. She will help lead the 300-person agency's … Read the whole story
Bullseye Strategy has been selected for digital marketing duties by Carolina Financial Group. According to CFG it was looking for a strategic partner to … Read the whole story
