Havas U.S. has launched a brand consultancy in partnership with a team of former Omnicom branding specialists led by Sam Hornsby. Read the whole story
Elizabeth Elfenbein is stepping down as a partner and chief creative officer of The Bloc, an agency specializing in the healthcare industry. Elfenbein, who … Read the whole story
In the last twelve months, more than three-fourths (78%) of marketing heads say they have become more concerned about brand safety, with 77% more … Read the whole story
The brand is now encouraging fans to participate in its "Friendsgiving to End Hunger" campaign, with Share Our Strength, to help those in need. Read the whole story
Using data from Google Trends, the maps show the states with the highest amount of searches for eight terms on desktop and mobile. Four … Read the whole story
According to a new study by media consultant ID Comms, 41% of marketers polled in a survey acknowledged they are using media technology "ineffectively" … Read the whole story
McDonald's is introducing its most ambitious and extensive holiday campaign in the UK with the #ReindeerReady Christmas campaign. As part of the promotion, the … Read the whole story
Chris Foster has been appointed President Y&R Asia, to oversee the growth of its business and operations in the region. He replaces Matthew Godfrey … Read the whole story
Procter & Gamble has added CHI & Partners to its roster, awarding it creative ad duties for laundry product brand Lenor across Europe. The … Read the whole story