Dentsu Aegis Network has reached an agreement to buy a nearly 79% stake in CRM agency Oxyma Group, subject to regulatory approval. Read the whole story
The U.S. ad marketplace is pacing for a 3.2% expansion in 2017, according to the most recent update from media and marketing industry analysts … Read the whole story
That's according to a new Leo Burnett Study. Cry me a river Xers. You're not the first generation to be under pressure. It's Thanksgiving … Read the whole story
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in this season of giving, it's easy for philanthropically minded people (like this one) to feel utterly overwhelmed by the sheer volume of opportunities … Read the whole story
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Searching, streaming, and making purchases could look a whole lot different during the next Black Friday/Cyber Monday holiday weekend compared with years past. That's … Read the whole story
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It's depressing to contemplate the totality of our complicity in the state of the world, and not just in the context of historical atrocities. … Read the whole story
Opel/Vauxhall has appointed GroupM’s MediaCom to be its new media agency for Europe effective at the beginning of 2018. Dentsu Aegis Network’s Carat had … Read the whole story
After Old Navy's high-profile announcement this summer the retailer was forgoing celebrity ambassadors in favor of highlighting its fashion, the retailer is now acknowledging … Read the whole story
The Variable, based in Winston-Salem, has hired former EP+Co. senior vice president and group account director, Zac Painter, as director of account management. The … Read the whole story
