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by Larissa Faw
The denial came Tuesday after an anonymous author sent letters to the Groupe weeks ago claiming that Publicis illegally rejiggered its revenue without disclosure. … Read the whole story
by Larissa Faw
Beginning Feb. 1, visitors can go to ColdAFSupply.com to order an iconic Minnesotan trapper hat for delivery wherever they are in downtown Minneapolis. Profits … Read the whole story
by Aaron Baar
The campaign is a decided effort to appeal to the female users of Ashley Madison, adding some levity to the idea of having an … Read the whole story
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by Steve McClellan
The PR shop and the holding company have been aligned for several years. In 2016 DAA became the exclusive German partner of AMO Global, … Read the whole story
by Ray Schultz
Peter Mayle, author of "A Year in Provence," also wrote a book titled "Up the Agency" that took the agency business apart. Read the whole story
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by Steve McClellan
For doubling down on creative media with its new R&D Lab and for helping brands devise innovative messages over the past year, MullenLowe Mediahub … Read the whole story
by Joe Mandese
At a time when advertisers and consumers have entered an ad-blocking arms race and regulatory changes could make it even more difficult to identify … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
If you truly want to witness the future, look no further than your own kids. Even better: If you want to keep your kids … Read the whole story
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by Richard Whitman, Columnist
Pitch activity has gotten off to a unusually strong start this year as marketers continue to focus on their advertising ROI. But as Procter … Read the whole story