The Groupe's scope of work will include 40 global markets, excluding the U.S., Germany and China. BBDO Worldwide has been responsible for adapting the … Read the whole story
The new shop, Havas Health Plus, will create advertising and marketing campaigns informed by insights derived from emotion detection technology. Read the whole story
In a consumer survey the agency found that 73% of respondents said that they would buy "premium, mid-priced products if they offered the same … Read the whole story
Kenneth Parks joins the network from Digitas, where he held various leadership roles over fourteen years. Read the whole story
In a surprise finding, North American companies, not Europeans, currently are the most fully compliant with the EU's General Data Protection Regulation, according to … Read the whole story
- COMMENTARY
Ever heard of Strava? The likelihood that you would say yes jumped astronomically on Jan. 27 -- the day of the Strava security breach. … Read the whole story
What is it about the 'Sports Illustrated Swimsuit' issue that makes America go gaga? It's a combination of things, and this year's issue is … Read the whole story
Omnicom has appointed Torrey La Grange to the newly created position of chief talent officer of its global client leaders group. The GCL group … Read the whole story
Developed with FCB Canada, the creative is designed to show how openness and multiculturalism make Canada a "role model for the world." Read the whole story
McCann Paris has won the global advertising and marketing communications account for Vichy, the skincare and beauty brand that is part of L'Oréal's Active Cosmetics … Read the whole story
