MediaPost Agency Daily
Wednesday, February 21, 2018
  • New Chico's Campaign Takes Aim At Societal 'Taboo'

    The #HowBoldAreYou creative addresses what it calls one of the last "taboos" of the way society perceives women "of a certain age." The work … Read the whole story

  • Doner Connects Detroit Communities With New Collaborative Hub

    The hub, D-313, is designed to bring together brands with city entrepreneurs, creators, artists, influencers and emerging talent for creative marketing collaborations. Read the whole story

  • Bean Counters' Nightmare: Most Agencies Over-Service Accounts

    According to a new study, agencies over-service some accounts by half-again or more. Clearly, not good for the bottom line. Read the whole story

  • Marketers Face Loss Of Power, Influence As Big Consultants Seek Agency Acquisitions

    Accenture has been shortcutting the sales process for its new holding company, essentially forcing Karmarama's services onto clients, partners and companies where Accenture executives … Read the whole story

  • Short-Sightedness, Sharks And Mental Myopia

    2017 was an average year for shark attacks. And this just in... By the year 2050, half of the world will be near-sighted. What … Read the whole story