MediaPost Agency Daily
Friday, March 16, 2018
  • It's Not Just SXSWers That Visit Austin

    With increased attention on Austin, Texas given the ongoing annual SXSW festival, the city's tourism bureau Visit Austin has released results of its 2017 … Read the whole story

  • Breckenridge Brewery Launches First Consumer Campaign

    Breckenridge Brewery is introducing its first-ever consumer campaign to raise awareness for the craft beer brand and its Irish Nitro Stout beverage. Read the whole story

  • Video Ad Fraud Plummets, Ad Tech 'Vigilance' Cited

    Ad fraud -- or "filtered bot traffic" -- has declined 31% in the digital video ad marketplace over the past year, according to just-released … Read the whole story

  • WPP's Sorrell Earns Huge Bonus While Company Performance Sinks To Decade Low

    WPP CEO Martin Sorrell earned a 2017 incentive bonus worth many times more than most people make in a lifetime. Read the whole story

  • What Will a Direct-Brand Future Mean For TV Advertising?

    I am convinced that the emergence of direct-brand companies will have an enormous and positive impact on TV advertising. Why? Because when these companies … Read the whole story