The acquired agency will serve as a launching pad for U.S.-based clients entering Latin America, while continuing to serve U.S. multicultural and Hispanic markets. Read the whole story
The companies claim the certification is the first of its kind in the data management platform marketplace, and is now available to Adobe partners … Read the whole story
The turmoil in the C-suite of WPP could put one of the world's best research and data organizations -- Kantar -- into play, according … Read the whole story
Parthenon president Bobby Stark will assume the role of senior vice president of content and business development at Bohan. Read the whole story
The creative references today's divisive culture to illustrate how a glass of milk can seemingly return everything to simplicity and normalcy. Read the whole story
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What next now that Sorrell is being investigated and the good times appear to be over? Read the whole story
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RampUp, a confab about marketing tech, took place last month in San Francisco. This conference sets the tone for our odyssey into loop-closing, intention-stalking, … Read the whole story
McCann has helped MGM Resorts International produce a collection of what it's calling "reimagined wedding songs" for the LGBTQ community packaged under the "Universal … Read the whole story
Portable storage and moving provider PODS is appointing KBS as its AOR to work across the company’s portfolio, including both the residential and commercial … Read the whole story
Dignity Health is reviving a 2017 piece of viral content as part of its long-running Hello Humankindness campaign that refrains from typical healthcare spots … Read the whole story
Digital performance marketing company Cogint, Inc. has appointed former Epsilon CEO Andy Frawley, to its board of directors. Frawley will advise Cogint operating unit … Read the whole story
