WPP confirmed in November that it was in discussions with Ford about their future relationship. The good news for WPP is that the firm … Read the whole story
Reporting to Nick Brien, CEO Americas, Dentsu Aegis Network, Boyda replaces Geoff Cubitt, who left the agency earlier this year to pursue other opportunities. Read the whole story
The campaign, titled Greetings from the Blockchain, aims to "celebrate" the growing community of blockchain innovators and investors, and highlight how new technologies continue … Read the whole story
Consumers have responded to Campbell's' transparency and corporate responsibility pushes under CEO Denise Morrison, according to the Reputation Institute. Read the whole story
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The World Federation of Advertisers and Facebook have this week shown how the GDPR is ahead of the data protection game. Read the whole story
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With the departure of Sir Martin Sorrell, many are now predicting the end of WPP and of agency holding companies in general, along with … Read the whole story
Or will it be BBDO's Andrew Robertson. Both executives have been identified as candidates being considered to succeed long-time WPP CEO Martin Sorrell who … Read the whole story
Emerald Health Therapeutics has appointed DDB Canada as its first AOR following a competitive review involving 12 agencies from Vancouver and Toronto. DDB Canada … Read the whole story
The retailer says the campaign is designed to showcase "how inner and outer beauty can align to create a feeling of empowerment and confidence." Read the whole story
Red Door Interactive has promoted three executives to its C-suite, including. Erika Werner, previously vice president of client services who has been named chief … Read the whole story
