One day after announcing that founder Bryan Wiener had stepped down as chairman to become CEO of digital audience measurement firm comScore, 360i announced … Read the whole story
Gray, who managed the agency's relationship with Target for three years, will help lead Colle McVoy's growth strategy, pitch management and marketing. Read the whole story
The 5-year-old practice works a bit like an outside business consultant except that it is inside the agency. Stich, who's been promoted to chief … Read the whole story
Actor Larry Thomas will represent the company across all media. The brand's new tagline will build off the iconic "No Soup For You!" punch … Read the whole story
Diageo has launched a virtual reality experience featuring a first-person interactive story about the dangers of binge drinking. The video, Decisions: Party's Over, comprises … Read the whole story
The research also included in-depth interviews with the CMOs of Georgia-Pacific, Kelly Services, Keds, Diageo, Bayer and HP. Read the whole story
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That's how much budget Ritz-Carlton wasted in March on Instagram fake followers. Read the whole story
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It was a shattering blow to the very heart of Canada. On Friday, April 6, at an intersection in Northern Saskatchewan, a semi truck … Read the whole story
Bollore, the father of Havas CEO Yannick Bollore, runs a family business empire that spans communications, shipping and logistics. Over a decade ago, he … Read the whole story
MillerCoors is shifting its focus on messaging away from attributes of the beer to convey more lifestyle and aspirational values of American cowboys. Read the whole story
Several agencies are boosting their leadership teams with new faces. United Collective taps Josh Crick, ex-Leo Burnett Chicago, for the dual role of chief … Read the whole story
Volkswagen is conducting a global creative review, the company has confirmed. The German auto giant intends to use the review to cut both advertising … Read the whole story
