Cynthia Glasbrenner, Publicis svp-managing director, will lead the unit, which spans social media buying and planning, strategy, creative, listening and advanced analytics. Read the whole story
In total, 721 Pencils were awarded during D&AD judging this year, with 74 Yellow Pencils, 156 Graphite Pencils, and 488 Wood Pencils. Read the whole story
The six-year-old agency specializes in digital services including SEO, SEM, social, paid media and digital analytics. Clients include L'Oreal and Banco Ripley. It will … Read the whole story
A number of agencies are celebrating the annual Take Your Child To Work Day (which is today) by giving their employees' daughters and sons … Read the whole story
An analysis of Americans' time spent with major digital platforms supports continued ad investments in Google's properties, but may question the longer-term wisdom of … Read the whole story
WFA shows that 98% of brands are aware and working on it. Look away if you're expecting massive fines on May 25th. Read the whole story
Uh, oh, that's not a good sign for an ad agency when the client states publicly that it's been "invisible." Especially when that client's … Read the whole story
What do Bill Harvey, David Poltrack, Irwin Gotlieb and Dr. Jim Spaeth have in common? Each has won the "Erwin Ephron Demystification Award" given … Read the whole story
Peter Giersch, vice president, channel partners at Dentsu Aegis Network’s Isobar U.S. will expand his role to VP global channel partners. In addition to … Read the whole story
DDB San Francisco used OOH digital technology to demonstrate the benefits of energy conservation on behalf of Energy Upgrade California, while giving its client … Read the whole story
Mashantucket, CT-based Foxwoods Resort Casino has named Red Square as its creative agency of record following a competitive review. Red Square, with offices in … Read the whole story